We are SO hyped for this project.
DREA
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Stussy DC X Stones Throw “Dilla Day” Sat. Feb. 13th @ Stussy DC 6PM-9PM
BE THERE!!!
- DJ AURACLE
Diesel says Don’t Be Smart, Be Stupid.
It seems there are mixed opinions on Diesel’s new “Stupid” ad campaign. In my opinion, on paper it reads like a clever marketing ploy. Read Below:
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Diesel Stupid Philosophy
Like balloons, we are filled with hopes and dreams. But. Over time a single sentence creeps into our lives. Don’t be stupid. It’s the crusher of possibility. It’s the worlds greatest deflator. The world is full of smart people. Doing all kind of smart things… Thats smart. Well, we’re with stupid. Stupid is the relentless pursuit of a regret free life. Smart may have the brains…but stupid has the balls. The smart might recognize things for how they are. The stupid see things for how they could be. Smart critiques. Stupid creates. The fact is if we didnt have stupid thoughts wed have no interesting thoughts at all. Smart may have the plans… but stupid has the stories. Smart may have the authority but stupid has one hell of a hangover. Its not smart to take risks… Its stupid. To be stupid is to be brave. The stupid isnt afraid to fail. The stupid know there are worse things than failure… like not even trying. Smart had one good idea, and that idea was stupid. You can’t outsmart stupid. So don’t even try. Remember only stupid can be truly brilliant.
So, BE STUPID
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Although I don’t see how having a hangover correlates to bravery and risk taking, in theory, I love this ad campaign. I’m all about embracing free thought and creativity and I think this ad campaign is attempting to build upon similar concepts. The only issue I’m having is with Diesel’s visual execution of the message. If I ever caught a girl on a ladder flashing her boobs into a security camera or a guy with his head stuck in a mailbox I wouldn’t label them courageous risk takers who aren’t afraid of failure. I’d more likely point fingers and laugh at the idiocy while assuming they were under the influence (I’d also steal a quick pic for facebook of course). These images effectively depict “Stupidity” for all the wrong reasons.
Overall, it’s a perfect example of an excellent concept with horrible execution.
- DJ Auarcle
Lupe Fiasco Interview
Surprisingly, a pretty decent interview. Looking forward to the release of Lupe’s next LP. – DREA
WordPress for BlackBerry
www.blackberry.wordpress.org
There were many skeptics but the WP Crackberry App is looking pretty good. This highly anticipated App is a few months in the making. I’m anxiously awaiting it’s release. Hurry the hell up already! – DREA
Hurricane Chris performs “Ms. Berry” for LA Legislature
Why didn’t anyone tell me about this? So apparently Hurricane Chris performed “Ms. Berry” in front of Louisiana Gov officials recently. This just looks ALL types of awkward. LOL – DREA
FOREVER The King of Pop…
WE WILL MISS YOU
Michael Jackson
August 29, 1958 – June 25, 2009
(Life of a Legend)
MICHAEL JACKSON – DIRTY DIANA
Jay-Z “D.O.A.” (Death of Autotune)
“I know we facin’ a recession but the music ya’ll makin’ gone make it the Great Depression” – Jay-Z “D.O.A.”
So, I came out from hiding to post this new Jay track “D.O.A.” aka Death of Autotune (shot at Kanye? Hmm.). Those that know me know how I feel about Jay (OVER-FUCKIN-RATED). Basically, I’m not the biggest Jay fan. However, I have always given the cat his due. I’ve even said that when (if) the man ever decides to stop rhymin’ about Gucci flip flops and foreign cars I’d probably be his biggest champion. This is proof of that sentiment. I’m diggin this joint. The message alone is truth.com. Holla at me and let me know what you think. – DREA
